Comment

Southend Central Area Action Plan

Representation ID: 576

Received: 09/08/2010

Respondent: Renaissance Southend Ltd

Representation Summary:

Given the SHLAA and CAM identify theoretical capacities that exceed the targets set in the Core Strategy, it would not appear necessary at this stage to be prescriptive about density, which should be a function of the dwelling types for which there is a market or need and the overall urban design approach taken in each quarter to reflect existing character, as well as potential for change/improvement. Design quality is the essential pre-requisite of enhancing value and ultimately the desirability of living in Central Southend.

Full text:

Given the SHLAA and CAM identify theoretical capacities that exceed the targets set in the Core Strategy, it would not appear necessary at this stage to be prescriptive about density, which should be a function of the dwelling types for which there is a market or need and the overall urban design approach taken in each quarter to reflect existing character, as well as potential for change/improvement. Design quality is the essential pre-requisite of enhancing value and ultimately the desirability of living in Central Southend.